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The Chanel logo is one of the most popular symbols in the world today. But what makes the emblem so different? Read to find out.

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We are entering the "time of the tribes". Let's discover the impact of this post-modernity for the logos and visual identities of brands and companies. Selon le sociologue Michel Maffesoli, nous entrons dans « le temps des tribus ». l’impact pour les marques et les entreprises est majeur. Découvrons les codes graphiques de la post-modernité avec le décryptage de logos et nouvelles identités visuelles.

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