How Chanel No. 5 Has Kept Its Cult Status For 100 Years

Chanel Launches $30,000 Bottle of No. 5 Parfum

Chanel No. 5 turns 100: the story behind the world's most famous perfume

Arguably the most famous perfume in the world – most memorably endorsed by Marilyn Monroe – Chanel No 5 continues to fascinate and claims millions of devotees around the world. Created in 1921 by Coco Chanel, the perfume was one of the first to use synthetics. To complement her pioneering fashion, Chanel wanted to give […]

Chanel No 5 - New Mags

You can't go wrong with either, really.

Pearls and Chanel - Makeup and Beauty Blog

Nº1 de Chanel Skincare and Beauty Review: N1 de Chanel » coco bassey

How Chanel No. 5 Has Kept Its Cult Status For 100 Years

There's a metric circulating on the internet that a bottle of Chanel No. 5 is sold every 30 seconds. The number, if true, is not grabbed from outer space- Chanel's signature fragrance is the best-selling perfume of all time. The perfume launched in 1921, and there's an understandable question of whether its endurance is due to Chanel's unprecedented global position as the ultimate producer of aspirational luxury goods, or whether the fragrance would equally succeed if housed in an unrecognizable bottle under a different name.  Millennials who are considering purchasing a luxury perfume have to wonder whether a scent they associate with their grandmother is still current, or will make them ooze the dreaded "old lady" stink. And, even if the scent has remained relevant after 95 years, what's the point of investing in a fragrance that so many others wear?  For answers to these questions, I have copied and pasted excerpts from the excellent book Perfumes the Guide by Luca Turin and Tania Sanchez

CHANEL NO. 5: Brand vs Beauty

Ahead of the launch of the new Chanel No5 campaign on 30 October, Vogue gets an exclusive behind the scenes look on the film set with Marion Cotillard, as well as the hand-embroidered golden dress that Cotillard wore.

Marion Cotillard's First Chanel No 5 Campaign Features A Very Special Dress

Chanel Names Barbara Menarguez Beauty Chief in U.S. – WWD

Chanel No 5 L'Eau: On Hand Cream - Patent Purple Life Beauty Blog